Top 5 Social Apps Performance in Bulgaria: Q2 2024

In Q2 2024, the top 5 social apps in Bulgaria displayed diverse performance trends on a unified platform, showcasing fluctuations in downloads, revenue, and active users. Here’s a detailed look at their metrics, based on data from Sensor Tower.

Facebook from Meta Platforms, Inc. experienced consistent weekly downloads, peaking at around 23K in early May. Revenue fluctuated, reaching a high of approximately $1.7K in the week of May 6. Active users remained stable, with a slight increase from 3.8M to 3.9M over the quarter.

TikTok from TikTok Pte. Ltd. saw a notable increase in weekly downloads towards the end of the quarter, peaking at nearly 20K in mid-June. Revenue consistently grew, hitting a high of about $63K in the final week of June. Active users steadily increased from 1.1M to 1.2M.

ten ten from tentenapp showed a significant drop in weekly downloads after an initial surge, starting at 38K in early April and declining to around 1.4K by the end of June. Active users followed a similar trend, peaking at 44.9K in mid-April and decreasing to 21.1K by the end of the quarter.

Instagram from Instagram maintained steady weekly downloads, with a slight peak of around 10.5K in the last week of June. Revenue varied, reaching a high of approximately $4.3K in early June. Active users hovered around 1.1M throughout the quarter.

Threads from Instagram experienced stable weekly downloads, averaging around 8K with a peak of 9K in late June. Active users showed a slight increase from 44K to 45K over the quarter.

For more detailed insights and comprehensive data, visit Sensor Tower.